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NewiPad, Tablets
11″ iPad Air 6
Now available in an 11‑inch or all‑new 13‑inch model
with stunning Liquid Retina display.The incredibly fast M2 chip powers Apple Intelligence and brings breakout performance to iPad Air. With a powerful CPU, GPU, and Neural Engine, it’s nearly 50 percent faster than the previous generation. So you can tap into Apple Intelligence to help you write, express yourself, and get things done effortlessly. And easily plan your house remodel in SketchUp or play the latest triple‑A games, like Zenless Zone Zero. All with amazing efficiency for all‑day battery life
Apple Pencil sets the standard for how drawing, painting, handwriting, and note-taking should feel — intuitive, precise, and magical. All with pixel‑perfect precision, low latency, tilt sensitivity, and support for palm rejection. And Apple Pencil Pro adds even more capabilities to bring your ideas to life like never before
Stay connected and productive wherever you are with superfast Wi‑Fi 6E, or choose a fast 5G cellular connection when you’re away from Wi‑F
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NewUncategorized
11″ iPad Pro (2024)
Thrill. Sleeker.
The all-new iPad Pro packs astonishing power into an unbelievably thin, light, and portable design. Push the limits of what’s possible on iPad with a super portable 11-inch model and an expansive 13-inch model that is the thinnest product Apple has ever created.
The world’s most advanced display.
Introducing M4, the next generation of Apple silicon. M4 powers Apple Intelligence on iPad Pro, helping you write, express yourself, and get things done effortlessly. And it delivers outrageous performance in an exceptionally thin and light design. An entirely new display engine enables stunning precision, color, and brightness. A powerful GPU with hardware-accelerated ray tracing renders game-changing graphics. And the Neural Engine in M4 makes iPad Pro an absolute powerhouse for AI.
Apple Pencil sets the standard for how drawing, painting, handwriting, and note-taking should feel — intuitive, precise, and magical. All with pixel‑perfect precision, low latency, tilt sensitivity, and support for palm rejection. And Apple Pencil Pro adds even more capabilities to bring your ideas to life like never before.
Shoot, edit, and share all on one device with a pro camera system with LiDAR Scanner, studio-quality mics, and four speakers. Capture 4K ProRes video, hop on a video call with the new landscape front camera, and take dramatically better document scans enhanced by AI.
Pro connectivity adds a whole new dimension of versatility to iPad Pro. Drive high-resolution external displays up to 6K and connect to storage devices with Thunderbolt. And stay connected wherever you are with blazing-fast Wi-Fi 6E and 5G capabilities
Designed to make a difference.
What matters to you matters to Apple, too. From using more recycled materials that minimize environmental impact. To privacy protections that give you more control over your data. To creating built‑in features that make iPad accessible to all.
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NewiPad, Tablets
13″ iPad Pro (2024)
Thrill. Sleeker.
The all-new iPad Pro packs astonishing power into an unbelievably thin, light, and portable design. Push the limits of what’s possible on iPad with a super portable 11-inch model and an expansive 13-inch model that is the thinnest product Apple has ever created.
The world’s most advanced display.
Introducing M4, the next generation of Apple silicon. M4 powers Apple Intelligence on iPad Pro, helping you write, express yourself, and get things done effortlessly. And it delivers outrageous performance in an exceptionally thin and light design. An entirely new display engine enables stunning precision, color, and brightness. A powerful GPU with hardware-accelerated ray tracing renders game-changing graphics. And the Neural Engine in M4 makes iPad Pro an absolute powerhouse for AI.
Apple Pencil sets the standard for how drawing, painting, handwriting, and note-taking should feel — intuitive, precise, and magical. All with pixel‑perfect precision, low latency, tilt sensitivity, and support for palm rejection. And Apple Pencil Pro adds even more capabilities to bring your ideas to life like never before.
Shoot, edit, and share all on one device with a pro camera system with LiDAR Scanner, studio-quality mics, and four speakers. Capture 4K ProRes video, hop on a video call with the new landscape front camera, and take dramatically better document scans enhanced by AI.
Pro connectivity adds a whole new dimension of versatility to iPad Pro. Drive high-resolution external displays up to 6K and connect to storage devices with Thunderbolt. And stay connected wherever you are with blazing-fast Wi-Fi 6E and 5G capabilities
Designed to make a difference.
What matters to you matters to Apple, too. From using more recycled materials that minimize environmental impact. To privacy protections that give you more control over your data. To creating built‑in features that make iPad accessible to all.
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NewComputers & Laptops, MacBook
2024 MacBook Air M3 (13 inch)
Lean. Mean. M3 machine.The moment you open your MacBook Air, it’s ready for whatever you throw at it. And no matter how intense the workload, it stays silent thanks to a fanless design. Whether you’re multitasking between apps, editing videos in iMovie, or playing Baldur’s Gate 3 in Game Mode, the M3 chip brings more speed and fluidity to everything you do.
MacBook Air with M3 leverages the incredible AI performance of the Neural Engine to deliver intelligent macOS features that enhance productivity and creativity, including powerful camera features, real-time speech to text, and visual understanding.
With access to a broad ecosystem of apps that deliver advanced AI features, users can do everything from checking their homework with AI Math Assistance in Goodnotes, to automatically enhancing photos in Pixelmator Pro, to removing background noise from a video using CapCut.
A battery that goes all day. Both MacBook Air with M2 and MacBook Air with M3 provide up to 18 hours of battery life, so you can leave the power adapter at home.2
MacBook Air is built for Apple Intelligence,1 the personal intelligence system that helps you express yourself and get things done effortlessly. With groundbreaking privacy protections, it gives you peace of mind that no one else can access your data — not even Apple.
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NewComputers & Laptops, MacBook
2024 MacBook Air M3 (15 inch)
Lean. Mean. M3 machine.The moment you open your MacBook Air, it’s ready for whatever you throw at it. And no matter how intense the workload, it stays silent thanks to a fanless design. Whether you’re multitasking between apps, editing videos in iMovie, or playing Baldur’s Gate 3 in Game Mode, the M3 chip brings more speed and fluidity to everything you do.
MacBook Air with M3 leverages the incredible AI performance of the Neural Engine to deliver intelligent macOS features that enhance productivity and creativity, including powerful camera features, real-time speech to text, and visual understanding.
With access to a broad ecosystem of apps that deliver advanced AI features, users can do everything from checking their homework with AI Math Assistance in Goodnotes, to automatically enhancing photos in Pixelmator Pro, to removing background noise from a video using CapCut.
A battery that goes all day. Both MacBook Air with M2 and MacBook Air with M3 provide up to 18 hours of battery life, so you can leave the power adapter at home.2
MacBook Air is built for Apple Intelligence,1 the personal intelligence system that helps you express yourself and get things done effortlessly. With groundbreaking privacy protections, it gives you peace of mind that no one else can access your data — not even Apple.
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Accessories, Smartphone Accessories
25W USB-C Travel Adapter
- Rapid Charging. Plug into any standard wall outlet via the include AC adapter. The Super Fast charger delivers up to 3 Amp to give your phone power at a much faster rate than your standard 1A or 700mA charger.
- Compatible with various devices. Wall Charger does the job for Android devices as well as devices that run different operating systems. For this Wall Charger, the size of your devices isn’t a problem; from earbuds to laptops, take advantage of an ideal charging time for your devices at speeds they can manage to handle.
- Enjoy the flexibility of the USB Type-C. Enjoy the flexibility enabled by USB-C compatible cables. You can alternate the types of cables to charge a variety of mobile devices that you own. Just plug in a cable – there’s no need to change the adapter plugged into your wall outlet.
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NewAudio, Earbud & In-Ear Headphones
AirPods 4th Generation
Introducing AirPods 4.
The next evolution of sound and comfort.A completely transformed audio experience.
Immersive, theater-like sound.
Personalized Spatial Audio with dynamic head tracking2 places sound all around you, creating a three-dimensional listening experience for music, TV shows, movies, games, and more.
A roaring leap in capabilities. The powerful H2 chip comes to AirPods 4, making audio and calls sound better than ever. With a range of intelligent features, AirPods 4 adapt to virtually any listening environment — even when you want complete silence.
Superclear call quality. Using advanced computational audio, Voice Isolation minimizes background noise while clarifying the sound of your voice. So you’ll be easier to understand when you’re speaking in loud or windy conditions.
Enjoy every note, beat, and vibe. The entirely new acoustic architecture uses an Apple-designed low-distortion driver powered by a custom high dynamic range amplifier. Put simply, you hear music in exceptional detail, with deeper bass and crystal-clear highs.
Calibrates music to your ears. Adaptive EQ automatically tunes music to your ears. Inward-facing microphones detect what you’re hearing, then adjust low and midrange frequencies to deliver rich detail in every song.
Real talk in real time. Connect on FaceTime in crisp, HD quality with an AAC-ELD speech codec. And Group FaceTime calls sound more true to life than ever with support for Personalized Spatial Audio.
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NewAudio, Over-Ear Headphones
AirPods Max (USB-C)
AirPods Max
Symphonic boom.
The ultimate over-ear personal listening experience — now in fresh new colors.
All the vivid details.
AirPods Max deliver stunningly detailed, high-fidelity audio for an unparalleled listening experience. Each part of the custom-built driver works to produce sound with ultra-low distortion across the audible range — so you’ll hear every note with a new sense of clarity.
Personalized Spatial Audio
with dynamic head tracking3 gives you a theater‑like experience with sound that surrounds you for movies, TV shows, and games. Using built-in gyroscopes and accelerometers, AirPods Max and your iPhone, iPad, Mac, or Apple TV track the subtle motion of your head, anchoring sounds to your device.
Adaptive EQ
tailors sound to the bespoke fit and seal created by the ear cushions. Inward-facing microphones measure what you’re hearing, then adjust the frequencies of your music to deliver a rich, consistent experience that faithfully reproduces every note.
Pro‑level Active Noise Cancellation.
With up to 2x more noise cancelled,1 pro‑level Active Noise Cancellation counters external sound with equal anti‑noise. With control over what you hear — and don’t hear — you can immerse yourself in music and podcasts, or simply stay focused, like never before.
Transparency mode.
Press the noise control button to switch to Transparency mode, which lets outside sound in so you can interact naturally with your surroundings.
Automatic Switching4 and on-head detection. If you’re playing music on your Mac and take a call on your iPhone, AirPods Max automatically switch over. And AirPods Max pause audio when you take them off and resume playback when you put them back on.
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Audio, Earbud & In-Ear Headphones
AirPods Pro (2nd Generation)
- AirPods Pro have been reengineered for even richer audio experiences.
- Next-level Active Noise Cancellation and Adaptive Transparency reduce more external noise.
- Spatial Audio takes immersion to a remarkably personal level.
- Touch control now lets you adjust volume with a swipe.
- And a leap in power delivers 6 hours of battery life from a single charge.
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